The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Ringtowns
Agency: Ogilvy Guatemala / Guatemala
Client: Claro Category: Mobile Applications/Sites / Services
AutoTrader iPhone Application
Agency: SapientNitro / Miami Beach
Client: Trader Media Group Category: Mobile Applications/Sites / Services
Sony "The Rocket Project: We Have Lift-off"
Agency: 180LA / Santa Monica
Client: Sony Electronics Category: Non-Broadcast / Single
Own Voice
Agency: Wieden+Kennedy / Glue Isobar / Starcut
Client: Nokia Category: Non-Broadcast / Single
Hands-free parking. (Tiguan)
Agency: AlmapBBDO / Sรยฃo Paulo
Client: Volkswagen Category: Collateral / Posters - Campaign
DEATH PENALTY CANDLES
Agency: TBWA\PARIS / Boulogne Billancourt
Client: AMNESTY INTERNATIONAL Category: Public Service / Collateral (Brochures and Direct Mail) - Single
The BMW Light Wall โReflectionโ
Agency: Serviceplan / Mรยผnchen
Client: BMW AG Deutschland Category: Typography in Design / Single
"The Bird"
Agency: Kirshenbaum Bond Senecal + Partners / New York
Client: Ad Council Category: Public Service / Television - Single
LAST TEXTS - AT&T Anti-Texting & Driving Print Campaign
Agency: BBDO / New York
Client: AT&T Category: Public Service / Newspaper or Magazine - Campaign
Mr. Lee, tailor to superheroes and villains
Agency: Leo Burnett Iberia / Madrid
Client: Sony Playstation Category: Branding / Logo/Trademark Design - Single Only
Kondis - The App
Agency: Forsman & Bodenfors / Gothenburg
Client: IKEA Category: Craft / Interface Design
WHO KILLED DEON
Agency: Abbott Mead Vickers BBDO / London
Client: THE METROPOLITAN POLICE Category: Branded Content / Campaign
The Last Text Integrated Campaign
Agency: BBDO / New York
Client: AT&T Category: Branded Content / Campaign
THE SARTORIALIST
Agency: AMSTERDAM WORLDWIDE / AMSTERDAM
Client: INTEL Category: Online Films And Video / Long Form - Single
Liquid Mountaineering
Agency: CCCP / Amsterdam
Client: Hi-Tec Category: Online Films And Video / Long Form - Single
Speed Camera Lottery
Agency: DDB Stockholm / Stockholm
Client: Volkswagen Sweden Category: Innovation in Advertising / Campaign
Builders of Tomorrow
Agency: Serviceplan Gruppe GmbH & Co. KG / Munich
Client: LEGO Category: Magazine / Full Page or Spread - Campaign
Your Game Is Your Voice
Agency: Wieden + Kennedy Shanghai / Shanghai
Client: Nike China Category: Outdoor Design / Campaign
"Truth in Motion: The U.S. Ski Team's Road to Vancouver"
Agency: MediaCom / New York
Client: Audi of America Category: Television / Specials or one-time screenings
Leo Burnett Christmas Bags
Agency: Leo Burnett, Toronto / Toronto
Client: Leo Burnett Category: Collateral Design / Self-promotion
SVA Undergraduate Catalog 2011/12
Agency: Visual Arts Press, Ltd. / New York
Client: School of Visual Arts Category: Collateral Design / Self-promotion
Remember Reach
Agency: AKQA / San Francisco
Client: Xbox Category: Craft / Animation / Motion Graphics
True Life Costs
Agency: DDB UK / London
Client: Volkswagen UK Category: Craft / Animation / Motion Graphics
Copy on Campaign - Motif: Road Crossing
Agency: Ogilvy Frankfurt / Frankfurt
Client: RollingStone Magazine Category: Collateral / Posters - Single
French Film Festival
Agency: George Patterson Y&R / Sydney
Client: Alliance Francais Category: Collateral Design / P.O.P. and In-Store - Campaign
This is SportsCenter
Agency: Wieden+Kennedy New York / New York
Client: ESPN Category: Consumer Television / :30/:25 - Campaign
The Force
Agency: Deutsch LA / Los Angeles
Client: Volkswagen Category: Consumer Television / :30/:25 - Single
Holiday Inn- Stay U Music
Agency: McCann Erickson New York / New York
Client: Holiday Inn Category: Music
Hidden Sound Campaign
Agency: Leo Burnett / Hong Kong
Client: Zoo Records Category: Mobile Applications/Sites / E-Commerce
Nike+ GPS
Agency: R/GA / New York
Client: Nike Category: Mobile Applications/Sites / Social Networks/ Community
Twitter Knitter
Agency: RKCR/Y&R / London
Client: Saint@RKCR/Y&R & RKCR/Y&R Category: Websites & Microsites / Self-Promotion
Real Good Experiment
Agency: mono / minneapolis
Client: Blu Dot Category: Interactive Advertising / Other Interactive Media - Single
Borkebjs.The Return of the Monsters.
Agency: Kolle Rebbe / Hamburg
Client: Borkebjs.com Category: Publication Design / Book Layout Design
Lilac Wine
Agency: Blind, Inc. / Santa Monica
Client: Dr. Martens/Cinematic Orchestra Category: Broadcast Design / Music Videos
ELEKTRA 11th Edition: YOU ARE NOT HERE
Agency: TAXI Montreal / Montreal
Client: ELEKTRA Category: Collateral Design / Posters - Campaign
Copy on Campaign - Motif: Baby
Agency: Ogilvy Frankfurt / Frankfurt
Client: RollingStone Magazine Category: Magazine / Full Page or Spread - Single
MINI COUNTRYMAN FLOW
Agency: BSUR Agency / Amsterdam
Client: MINI/BMW Category: Broadcast Design / Single
Delete Text Driving
Agency: Leo Burnett Chicago / Chicago
Client: Allstate Insurance Category: Broadcast Design / Single
APB The Human Avatar
Agency: Dare / London
Client: EA Games Category: Websites & Microsites / Social Networks/ Community
Stories From The Street
Agency: JWT Melbourne / Richmond
Client: Melbourne Writers Festival Category: Collateral / Promotion (Agencies creating work for individuals)
Goertz 17 Shoelace Box
Agency: kempertrautmann gmbh / Hamburg
Client: Goertz 17 GmbH Category: Collateral / Promotion (Agencies creating work for individuals)
Hoarse Whisperer
Agency: JWT Melbourne / Richmond
Client: Chemmart Pharmacy Category: Consumer Radio / Single
Sea Weather (App)
Agency: Forsman & Bodenfors / Gothenburg
Client: The Swedish Sea Rescue Society Category: Mobile Applications/Sites / Public Service/ Non-Profit
Dali Museum & Hipstamatic iPhone app
Agency: Goodby, Silverstein & Partners / San Francisco
Client: Dali Museum Category: Mobile Applications/Sites / Public Service/ Non-Profit
Watson
Agency: Ogilvy New York / New York
Client: IBM Category: Integrated Branding / Integrated Branding Campaign
NASCAR Sponsafier II 360ยบ Campaign
Agency: Saatchi & Saatchi LA / Torrance
Client: Toyota Motor Sales, Inc. Category: Integrated Branding / Integrated Branding Campaign
Monkey
Agency: Leo Burnett / Millers Point
Client: WWF Category: Online Films And Video / Public Service/ Non-Profit - Single